Human values
We place the interest of mankind, clients and colleagues above existing and potential business interest.

Ethics
We abide by a scrict ethical code when selecting projects. Any investment or action that violates, or may be construed as violating, our standards for sustainable development or principle of respect for manking and the environment will be summarily rejected.

Solidarity
We redistribute a substantial part of our net profits to social, humanitarian and economic assistance efforts in the countries where these profits have been generated, through Now Association, based in Switzerland.

Standards of Excellence and Quality
We deliver our services according to the highest possible standard, without compromising the quality of work required to attain such results.

Sustainable Development
We give preference to projects related to sustainable development.

Training
We support all training initiatives that improve the skills and expand the knowledge of our colleagues.

Innovation
We encourage our colleagues to take initiatives and we support all innovative approaches.

Synergy and Networking
We promote networking and collaboration among our clients, enabling them to benefit from the complementary aspects of their respective business activities.

Perseverance and Resources
No project will be refused unless its scope exceeds the capabilities of Kasyma and its partners' internal and external resources.

One World, One System
We offer the same funding conditions, competence, and technical support to each of our agents and license holders irrespective of geographical location. No distinction among our clients is made with regard to religion, political beliefs, or ethnic origin. However, membership in a community or organization of any sort that holds beliefs or principles contrary to the fundamental values will de facto justify Kasyma's non-involvement.